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Coaching Courses
for Small Business Owners
BIgger Revenue!™
9 Clear Steps to Double Your Revenue Now
Discover the 9 clear steps to double your revenue, and do it again and again and again, so you can enjoy all that comes with financial independence!
JOIN IN October 2025
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BIgger Revenue!™
9 Clear Steps to Double Your Revenue Now
Problem
You have too much information all around you about how to grow your business, but no clear path to actually make it happen with consistency and confidence.
Solution
Follow a clear step-by-step plan that gets results...to dramatically increase your revenue, grow your success, make life balance more real, and continually offer you more financial independence.
Transformational Benefits
Have more confidence in your ability to grow your business fast
Think and lead more like a big business strategist
Know how to find your most valuable customers
Get employees to share a vision and work hard toward it
Enjoy more life balance and financial freedom
Tools and Resources
Bigger Revenue!™ Roadmap
Smart Analysis Cheatsheet
Secret Formula Calculator
Find the "20" Action Plan
The Best Customer Switch-Up Guide
Current Journey Map Checklist
The One Page Ultimate Experience
Culture Change Sussess System
More Customers Blueprint
More Per Sale Blueprint
Sales More Often Blueprint
You'll Learn
How you are stunting your revenue growth...without knowing it
The secret fromula for making all your biggest marketing decisions
Who your true best customer is and how to attract more of them
How to create the ultimate customer experience
How to double your revenue with 4 strategies
You’ll discover a clear and actionable plan to double your revenue, so you can focus on success, filter out all the marketing hype noise, and start seeing real results that can change your life forever.
The Business Power Jumpstart
Tap into the psychology of your customers. Apply Fortune 500 company strategies to outpace your competitors. And start making bigger money today!
The Business Power Jumpstart™
Problem
You want to know how to help your company reach the next big level, but you don't have the experience or education to do it. You're not an MBA. Or maybe you have a degree, but you’re out of ideas and want to maximize the strength of your business.
Solution
Learn what really matters to make your business thrive (hint: You don’t need a masters degree to know and do these things. Most businesses don’t even know about this.) Apply Fortune 500 level company strategies to outpace your competitors and start making bigger money today!
Transformational Benefits
Know the power of becoming and remaining customer centric
Know how to prioritize strategies and efforts with ease
Small change can have dramatic positive effects on your business
You work smarter and not harder
Tools and Resources
The Ultimate Customer Experience
Business Capabilities Map Made Easy
Business Value Streams Made Easy
You'll Learn
How easy it is to target the wrong customers and lose out on massive amounts of revenue
How to use empathy to get into the mind of your true customers
How to make customers fall in love with your business
What abilities you need to develop in your business to accelerate your success
Who you need to hire and how to keep them
What you need to outsource so you can focus on what matters most
How to implement the change needed to maximize your growth
You’ll discover your true customers, business strengths, capabilities, areas of concern, and how to take your business to the next big level.
Mediocrity Busters United
Transform your leadership skills to get others to win. Inspire and create loyalty all around you. Eliminate mediocrity from your life forever!
COMING SOON
Mediocrity Busters United™
Problem
You lack full confidence in your leadership abilities, and you see mediocrity all around you. You hate mediocrity, or you want to!
Solution
Transform your current leadership skills and learn new ones to get others to win. Start to eliminate mediocrity from your personal life on day one.
Transformational Benefits
Have more confidence in your ability to inspire and create loyalty
Get more out of your efforts
Get more out of the efforts of others
Enjoy a life more free from mediocrity
Tools and Resources
Mediocrity Scorecard
Leadership Transformation Framework
Mediocrity Busters Manifestos
You'll Learn
How to quickly kill your ability to inspire
How to inspire others with ease
Why personality types matter and why they don't
How to motivate without motivating
How to be more authentic and confident as a leader
You'll discover your current situation as a leader, ascertain your individual strengths and leadership style, and know where to apply your new leadership skills at work and elsewhere.
The Mindset-Wordset Transformation
Learn the secrets to think and speak with a psychological advantage and transform your business culture (and change your life at home)!
COMING SOON
The Mindset-Wordset Transformation™
Problem
You want your environment to change but your efforts are not working. People say you’re too _________this or too _________that. Your communications don’t have their desired effect. You tend to think and speak too critically of yourself and others.
Solution
Learn the secrets to think and speak with a psychological advantage, to transform your business culture (and change your life at home).
Transformational Benefits
Become a more effective speaker
Know your thoughts and actions will lead toward more success (rather than away from it)
Dramatically reduce the stress in your life
Tools and Resources
Winning Mindset Transformations
Winning Vocabulary Transformations
You'll Learn
How you can quickly lose your influence without even knowing it
How to think and speak to inspire
How to use success talk and messaging
How to evangelize your culture
You’ll adjust some of your vocabulary (in your speech and in your thought patterns – words and the meaning behind them can be great tools for breakthrough success or repeated failure).
The Fast Solutions Blueprint
Become a master at helping others solve problems more quickly and with enthusiasm. Apply this revolutionary process an all areas of your life!
COMING SOON
The Fast Solutions Blueprint™
Problem
Similar problems keep reappearing, or problems take forever to solve. Problems can block progress and the inflow of money, or they can cost you a lot of time and money.
Solution
Learn and teach others how to be solution-focused like a powerful consultant. Stop the damage problems cause much sooner and get back to the positive aspects of your business and personal life.
Transformational Benefits
Know how to help others solve problems more quickly
Know how to help others solve problems with enthusiasm
Stay successful while reducing your personal effort
Tools and Resources
Problem-Focused vs. Solution Focused Cheat Sheet
You'll Learn
How asking this most popular question can hurt your chances for success
How to get to a real, workable solution much faster
How to get others to arrive at the best solutions
How to get people to own solutions and work hard to achieve them
How to know which solutions should be done first for maximum effectiveness
You'll adjust the way you approach and solve problems so you and others can do it much more quickly (this is revolutionary in how we do this – this is where the gurus and PhD’s waste your time and money).
The True Motivation Equation
Get people to succeed at creating and reaching goals that matter. Keep your good employees. Positively change your culture instantly!
COMING SOON
The True Motivation Equation™
Problem
Your attempts to motivate only work temporarily or don’t work at all. People don’t want work harder to achieve goals.
Solution
Understand and apply the True Motivation Equation.
Transformational Benefits
Get people to progress and succeed at creating and reaching goals
Positively change your culture instantly
Tools and Resources
The 7 Deadly Sins of Motivation
Miracle Question Workshop Guide
The True Motivation Equation Worksheet
You'll Learn
How the most common ways to motivate actually backfire
How to motivate anyone with M = B x LOS
How to recognize, measure, and repeat success
How to use the motivation equation to get the most out of your employees, other people you influence, and yourself
How to lead others to a culture of success
You’ll adjust the way you recognize and foster success (this is the glue that ties it all together – doing this properly speeds greatness in yourself and in others). Motivate the way that works!
The Triangle of Gain Formula
Reach your next breakthrough level. Dominate your new market category. Hire employees that work smart and want to stay. Increase revenue up to 30%-300%!
COMING SOON
The Triangle of Gain Formula™
Problem
Your business is underperforming or is at a plateau. Your business stresses you out and is not as fun anymore.
Solution
Transform your Triangle of Pain (underperforming marketing, employees, and/or revenue) to a Triangle of Gain.
Transformational Benefits
Reach the next breakthrough level of your business goals
Dominate your new market category
Hire employees that work smart and want to stay
Increase revenue up to 30%-300%.
Tools and Resources
Triangle of Gain – Marketing
Triangle of Gain – Employees
Triangle of Gain – Customers
You'll Learn
How accepted ways of trying to help a business end up hurting it more
How to identify and dominate your marketing category in the marketplace
How to effectively hire, motivate, and retain your employees
How to get your customer revenue up to 30% higher and more as soon as possible
This is a concentrated focus on each of the areas of the Triangle of Gain. We’re talking about real-life action on your marketing, employees, and revenue.
The Home Life Transformation Blueprint
Become an inspirational leader at home. Get loved ones to trust and admire you more. Be a positive influence in people’s lives outside work. Make life outside work more enjoyable!
COMING SOON
The Home-Life Transformation Blueprint™
Problem
My homelife or personal relationships need help too.
Solution
Become an inspirational leader at home.
Transformational Benefits
Get loved ones to trust and admire you more
Be a positive influence in people’s lives outside work
Make life outside work more enjoyable.
Tools and Resources
Apply Everything at Home Checklist
When They Notice You’re Different
You'll Learn
How your good intentions make things worse outside work
How to become an influential leader at home or in the community
How to influence others for change even if you’re the only one willing to work
How to help family, friends, and acquaintances bust out of mediocrity
We’ll focus on using your new leadership skills outside the workplace, so you can have a more meaningful impact on others in your personal life.
Quick Survey
Testimonials
Lonny has a unique ability to apply his wide range of experiences to turn on money. He is a great marketer and leader, and I highly recommend working with him.
Brent B.
Digital Marketing
He is an experienced marketing pro who knows how to market with a long-term strategy, a plan, and a budget. Lonny has proven that he knows the needed components to be successful.
Jon M.
IT Services
Lonny brings a high level of understanding from both a formal education and business experience. I'm glad I had the opportunity to work with him and would look forward to doing so again.
Joel M.
Design Services
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Where small business owners learn how to apply big business strategies and little-known psychology secrets to win at work and at home.